Operations
The structure.
Jess Intelligence operates the McGuire CRM. The CRM is itself one of the businesses Jess runs — alongside other digital businesses she operates end-to-end. The CRM also holds sub-accounts for human-staffed businesses, where Jess does not run the underlying work but provides the CRM and the marketing layer on top of it. One last sub-account is a standalone deployment of Jess inside an outside firm.
Parent · Operating company
Jess Intelligence, Inc.
An operating company. Builds and runs Jess. Florida, USA. In formation.
Operating system
McGuire CRM
A single CRM. Sub-account isolation. Approval-gated outbound. Where Jess actually does the work.
Businesses Jess runs end-to-end
Five · operated entirely by Jess, no human staff
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The CRM is itself one of the businesses — a productized self-hosted alternative to the GoHighLevel pattern, built around the assumption that an AI employee runs the operation rather than a workflow tool.
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FCRA-compliant consumer credit repair. Jess intakes, drafts dispute correspondence, keeps consumers informed across a process that takes months. Software-driven; no human caseload behind it.
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The management arm. Where small-business owners meet Jess for the first time and decide whether they want to hire her. Holding-company governance for the rest of the portfolio.
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An Etsy-first storefront for travel and slow-living typographic art. Day-1 is digital downloads; print-on-demand and Amazon expansion follow. Operated by Forge Mercantile, LLC.
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A platform-side business: subcontractor sourcing, vetting, scheduling, and pay-cycle for the construction and finished trades. SubForge is the layer; the subs themselves are external labor that contractors hire through the platform. Designed; not yet built.
Sub-accounts where Jess runs the CRM and marketing
Three · the underlying business has its own staff
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Epoxy and polished-concrete flooring across Florida. Residential garages, commercial showrooms, light-industrial floors. The crews are human; Jess runs the inbound, the estimates, and the marketing on top of the work.
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A local-services lead-gen agency across six trades — roofing, HVAC, dental, med spa, plumbing, auto. Account managers are human; Jess runs the inbound-lead handling and the campaign reporting layer.
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A licensed-dealer-respecting front end for NFA Form 4 transfers. Coordinates buyer, seller, and the federally licensed dealer. The dealer is human and federally licensed; Jess runs the buyer-side status precision that the industry typically leaves the buyer guessing on.
Standalone deployment
One · sealed-box at an outside firm
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A standalone deployment of Jess inside an outside law firm. Sealed-box: own data, own infrastructure, no shared state with the Jess Intelligence portfolio. The firm is owned by the founder's father; the wall between the two organizations is structural and intentional.
Status legend
Live
Operating today, with real customers in the pipeline.
In Development
Active build with a working prototype. Not yet open to customers.
Built — Awaiting Launch
Construction complete and verified. Held back by an external gate — entity formation, legal review, or licensing.
Planned
Designed and queued. Build has not started; no committed date.